Graphics and Marketing Specialist

The Indian Health Service (IHS) HITMOD Program is seeking a skilled and strategic Graphics & Marketing Specialist with experience in marketing strategy and advertising to support communications and outreach for a large-scale federal health IT modernization initiative. This role combines creative design expertise with strategic marketing insight to translate complex health IT concepts into clear, engaging, and accessible visual communications for diverse stakeholders.

The ideal candidate will help elevate awareness, adoption, and understanding of HITMOD initiatives through compelling design and marketing that aligns with program goals, federal standards, and the IHS mission to improve health outcomes for American Indian and Alaska Native communities.
 

This role is fully remote!

This role requires you to obtain and maintain an in-depth Public Trust Level 5. This investigation will review personal and criminal behavior, financial conduct, foreign influence, as well as other adjudications.

Key Responsibilities

• Develop strategic marketing assets and create visually engaging materials—spanning digital campaigns, presentations, infographics, reports, posters, and print collateral—that amplify key HITMOD messages and campaigns
• Apply core marketing and advertising principles to translate program strategies, milestones, and goals into effective, action-driven visual communications that enhance stakeholder engagement and drive program adoption
• Design visually engaging and marketing-ready materials to support HITMOD communications, outreach, and change management efforts, including digital assets, presentations, infographics, reports, posters, and print collateral
• Collaborate with program leadership, marketing, communications, and technical teams to translate HITMOD strategies, milestones, and messaging into effective visual storytelling
• Apply marketing and advertising principles to ensure designs support program objectives, stakeholder engagement, and user adoption
• Develop and maintain visual consistency in alignment with IHS branding, federal design standards, and accessibility requirements (e.g., Section 508)
• Support internal and external campaigns related to health IT modernization, system adoption, training, and stakeholder education
• Create visuals that communicate complex technical and healthcare information clearly to clinical, administrative, and leadership audiences
• Ensure all materials meet federal quality, branding, accessibility, and approval requirements
• Manage multiple design and marketing projects simultaneously while meeting deadlines in a highly collaborative environment
• Development, revision, and delivery of internal and external communications materials and marketing campaigns. 

Required Qualifications

• Bachelor’s degree in Graphic Design, Visual Communication, Marketing, or a related field (or equivalent professional experience)
• 8+ years of professional graphic design experience, with demonstrated work in marketing strategy and advertising
• Experience with development, revision, and delivery of internal and external communications materials and marketing campaigns
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign); experience with presentation design tools (e.g., PowerPoint) required
• Strong understanding of marketing, branding, and advertising principles
• Experience designing for digital and print communications
• Experience translating complex information into clear, audience-focused visual content
• Strong portfolio showcasing strategic, marketing-driven design work
• Ability to travel up to 25%
• Ability to obtain and maintain a Public Trust Level 5

Preferred Qualifications

• Experience with EHR strongly preferred
• Experience supporting government, healthcare, or health IT programs
• Familiarity with federal branding standards and accessibility requirements (Section 508)
• Experience with data visualization and infographic design
• Knowledge of change management or stakeholder engagement initiatives
• Excellent organizational, communication, and collaboration skills

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